I've been pondering an upcoming contribution for the Great Big Small Business Show, "what five-minute thing do you do every day to promote your business?" Trouble is, I can't think of one. That is, I can't think of ONE.
I set aside 15 minutes each morning to answer essential email so client requests don't get lost in the hundreds of messages in the inbox. But that doesn't show a tremendous amount of insight, does it? You're supposed to answer email. I check my feedreader two days a week and catch up on some 20 feeds that I read to stimulate my brain and participate in online conversations--but that takes a lot more than five minutes. I compose blog posts twice a week. I do Technorati searches for myself and my business to see how HMP is stacking up online. I send handwritten thank-you notes. I attend networking meetings. I do photo shoots. I lay down scripts. I do a lot--but nothing for five minutes every day.
Hmmm. And then Gray Miller sent me this post on morning rituals, and I realized that's exactly what has been missing--that one, five-minute thing that centers the morning, that clarifies the battle, that reiterates the reason that we do all this every day. I'm not sure what that five-minute thing will be. Maybe mediation. Maybe some yoga, as I get to know more of the poses. Maybe sitting outside with my coffee (until it gets too cold, of course) instead of in front of my computer. Maybe walking around the block without my iPod and podcasts in my ears. Maybe something more technical--making one phone call every day to a client or former client to check in. Maybe handwriting thoughts out each morning with my favorite fountain pen.
Travis Wright already asked something like this in his post, but I pose it to you as well: what five-minute thing do YOU do every day for you, your business or your life?