Testing Tweriod to discover the most follower-heavy times of day to Tweet
This week, I tried out a tool that was new to me--Tweriod. It's a diagnostic tool that determines when most of your followers are online to help you choose the optimum times of day to Tweet for best exposure and engagement.
It's a pretty simple tool, although the analysis takes a day or two. It turns out that most of my followers are online between 1:00 and 4:00 PM on weekends and 2:00-3:00 PM and 4:00-6:00 PM on weekdays.
The combined chart:
This last bit of information is actually quite helpful, as I've never been sure when is the best time to schedule content to post over the weekend. I do schedule posts for the weekends, and I usually set them for 10:00 or 11:00 AM, thinking that some folks sleep late and then check their feeds. I've been following Tweriod's weekend diagnostics for the last week, and I'm seeing more RTs and mentions during that time frame. Huzzah for using metrics to inform content post timing!